Physical therapy can be an effective treatment option for your fibromyalgia.

Here are some of our suggestions:

1. Managing your pain: Our Physical Therapists can teach you exercises that help alleviate your pain and stiffness in the affected areas. They also use manual therapy techniques such as massage and trigger point release to reduce your pain and discomfort. We have seen pain in all parts of the body, but mostly, back, neck, and major muscles like legs and arms.
2. Flexibility and range of motion: Fibromyalgia can cause stiffness and reduced range of motion in joints and muscles. Our Physical therapists can develop a stretching program to help you increase flexibility and range of motion.
3. Strength training: Strength training can help improve muscle tone and overall function. Our Physical therapists can design a program that is tailored to your individual needs and abilities.
4. Aerobic exercise: Low-impact aerobic exercise such as walking, swimming, or cycling can help improve cardiovascular fitness and reduce pain.
5. Posture and body mechanics: Our Physical therapists can teach you proper body mechanics and posture to help reduce pain and improve overall function.

It’s important to work with a physical therapist who has experience treating fibromyalgia.  We have the best therapist who have studied and treated thousands of patients with fibromyalgia successfully. They can develop a treatment plan that is tailored to your individual needs and symptoms. In addition to physical therapy, other treatment options such as medication, counseling, and lifestyle changes may also be recommended.

Call us now to schedule your call with our CEO Andy Zapata

Azapata@PhysicalTherapyNow.com 305-244-5883

www.PhysicalTherapyNow.com

Other sites of information Fibromyalgia

In addition to physical therapy, there are other things you can do to manage your fibromyalgia pain. Here are some suggestions:

1. Exercise regularly: Regular exercise can help reduce pain and improve function. However, it’s important to start slowly and gradually increase the intensity and duration of exercise. Consult with your healthcare provider before starting an exercise program.
2. Practice relaxation techniques: Stress can exacerbate fibromyalgia symptoms. Practicing relaxation techniques such as deep breathing, meditation, and yoga can help reduce stress and promote relaxation.
3. Get enough sleep: Getting adequate sleep is important for managing fibromyalgia symptoms. Establish a regular sleep routine and practice good sleep hygiene habits such as avoiding caffeine and electronics before bedtime.
4. Eat a healthy diet: A healthy diet that is rich in fruits, vegetables, lean protein, and whole grains can help reduce inflammation and improve overall health.
5. Try complementary therapies: Some people with fibromyalgia find relief from complementary therapies such as acupuncture, massage, and chiropractic care.
6. Consider medication: Medications such as pain relievers, antidepressants, and anticonvulsants may be prescribed to help manage fibromyalgia symptoms. Talk to your healthcare provider about which medications may be right for you.

It’s important to work with your healthcare provider to develop a comprehensive treatment plan that addresses your individual needs and symptoms.

Establish a Unique Identity in your Physical Therapy Now Franchise

Advertise your Physical Therapy Now Franchise

Marketing your physical therapy franchise requires careful consideration of the target audience, budget, and available resources. It is important to create a strategy that is cost-effective and tailored to the unique needs of your franchise. The first step in marketing your physical therapy now franchise is to identify the target audience. This includes understanding the demographic of those who use physical therapy and those who may be interested in the services offered by the franchise. It is important to research the competition and learn what strategies they are using to reach their target market. Once the target audience is identified, the next step is to create a marketing plan that is tailored to the needs of your franchise.

Finally, it is important to track and measure the results of the marketing efforts. This will help inform future decisions and ensure your franchise is getting the most out of its marketing budget.

Join a Physical Therapy Franchise Network

Exchange Ideas with Other Physical Therapy Franchisees

1. Attend industry-specific conferences or trade shows. 2. Join or create a local or virtual physical therapy franchisee network. 3. Join a professional organization such as the American Physical Therapy Association (APTA). 4. Join a physical therapy franchise-specific association like the International Physical Therapy Franchise Association. 5. Attend webinars and seminars related to physical therapy franchising. 6. Schedule one-on-one meetings with experienced physical therapy franchisees. 7. Participate in online discussion forums and other online communities for physical therapy franchisees. 8. Utilize social media platforms to connect with physical therapy franchisees. 9. Participate in mentorship programs offered by franchisors. 10. Follow industry leaders and key influencers on social media.

The Future of Physical Therapy Franchising

The ability to influence the physical therapy franchising industry is largely dependent on the individual’s level of professional knowledge, experience, and expertise in the field. Additionally, having a strong network of industry professionals, as well as building strong relationships with key decisionmakers in the industry, are important factors in the ability to influence the physical therapy franchising industry. Lastly, having a strong understanding of the current market trends and financials of the industry can also help an individual to influence the industry.

Maximizing your Physical Therapy Franchise’s Branding Potential

Physical Therapy Franchise Blog

Branding is key to success in a physical therapy franchise business because it helps create a recognizable identity for your business and helps differentiate your services from those of other physical therapy businesses. A strong brand can help customers remember your business, build trust, and increase loyalty. It can also help attract new customers and generate more referrals. Additionally, a strong brand can help establish positive relationships with partners, suppliers, and other stakeholders. Finally, a strong brand can help you increase the visibility of your business both online and offline and reach a wider audience, which can help to increase profits.

Why is it important to establish brand recognition in a physical therapy franchise business?

Is a Physical Therapy Franchise the right business for me?

Differentiation: A strong brand helps differentiate your business from competitors, making it easier for potential customers to understand what sets your business apart.

Credibility: A well-established brand can lend credibility to your business, making it easier for potential customers to trust and choose your services.

Reputation: A strong brand can help build a positive reputation for your business, which can lead to more word-of-mouth referrals and repeat business.

Trust: A recognizable brand can help create trust between your business and potential customers, leading to increased patient satisfaction and loyalty.

Marketing: A strong brand can make marketing efforts more effective, as a recognizable brand can increase the likelihood that potential customers will engage with your marketing materials and remember your business.

Consistency: A consistent brand image and messaging can help ensure that all aspects of your business, from the physical therapy services you offer to the customer experience, are aligned with your brand values and goals.

Overall, establishing brand recognition in a physical therapy business can help create a strong, consistent, and trusted image that can attract and retain patients, differentiate your business from competitors, and build a positive reputation for your services.

Setting the Physical Therapy Franchise Bar at PT NOW

As a prospective franchisee, you already possess business skills and knowledge. You know what makes a company successful, and you probably have a solid plan in place on how to run a profitable business. But do you know what sets Physical Therapy NOW apart from the rest of the pack? Do you know why our business model is so successful? Or how we set the bar so high for every other physical therapy business?

Convenience Is Key

First, let’s start with our locations. If you live in southern Florida, it’s pretty easy to find a Physical Therapy NOW location within just a few minute’s drive. The Miami-Fort Lauderdale area alone has 22 locations nearby. We also have franchises located farther north, more near Tampa and Orlando, and one in Tallahassee. Not to mention the Dallas-Forth Worth Texas area conveniently located in Irving. The bottom line is, the more locations we have, the more convenient it is for patients to access everything we have to offer.

The Little Things Matter

Of course, convenience isn’t worth a thing if it’s not followed by the highest quality of care, knowledgeable and friendly staff, and exceptional customer service. Physical Therapy NOW offers all of that…and more.

Sometimes it’s the little things that people notice, such as:

• Extended hours at some locations. We know that not everyone can escape from the office during business hours or find someone to watch their kids during the day. That’s why we offer extended hours at some of our locations, so our clients can get their physical therapy in when it’s convenient for them.
• Complimentary transportation for patients. It seems like such a small gesture to offer, but it speaks volumes about how much Physical Therapy NOW values its clients. With free transportation, our patients don’t have to worry about shelling out their own money for a taxi or a Lyft or an Uber. And that $20 or $30 that they save on transportation might buy them a few meals one week or help pay a bill. Plus, it allows our clients to come in at their convenience, not ours.
• A wide range of services. Sure, physical therapy is our expertise. But we offer so much more than just PT at our locations. For example, we have occupational therapists on staff, we provide concussion evaluations right in our office, and we even offer financing options through CareCredit.  Offering a variety of services can be the difference between choosing one of the man PT Now locations or a competitor.

These types of conveniences and services may not grab headlines, but they make a difference. And it’s these types of things that our most franchisees are happy to offer to keep raising that bar.

Marketing Matters

In addition to all of the above, Physical Therapy NOW franchisees also have full access to a digital marketing team that focuses heavily on SEO (search engine optimization) so each location can compete with other physical therapists in their areas. This is critical because if you search for physical therapy on Google and can’t find Physical Therapy NOW, you won’t have a franchise. Period.

Marketing is such an important aspect when it comes to running a successful business. What good are all of the incredible services you offer if no one knows about them? With the help of our digital marketing team, franchisees can get the Physical Therapy NOW name out there and attract clients to our services and care.

The Physical Therapy Franchise For You

If you agree with everything you just read and you think you can continue setting that PT franchise bar higher and higher, Physical Therapy NOW might be the right franchise for you. Check out our franchise page if you’re interested and fill out our pre-qualification questionnaire. If we think you’ve got what it takes to be a Physical Therapy NOW franchisee, we’ll be in touch! Or call us today at (800) 481-4582 for more information.

Most of us take our shoulders for granted. After all, who sits and thinks about their shoulders? Probably no one…that is until it’s injured and requires surgery. We use our shoulders for just about every type of motion on a daily basis. Whether it’s a task as simple as brushing our teeth, washing our hair, or reaching for a fork at dinner, or something more strenuous like swinging a golf club, throwing a frisbee, or shooting a basketball, our shoulders are integral to everyday living.

The Anatomy of the Shoulder

The shoulder is one of the body’s most complex mechanisms. It consists of three bones–the upper arm bone (humerus), the shoulder blade (scapula), and the collarbone (clavicle)–that fit into the joint areas of the shoulder and are supported by tendons and muscles. Over time and use, shoulders may develop pain and inflammation, or certain conditions such as:

• Bursitis
• Tendonitis
• Arthritis
• Instability

Common Shoulder Injuries and Causes

The conditions listed above are generally treatable through a combination of non-steroidal anti-inflammatory (NSAID) medication as well as heat and ice treatment. However, when you sustain a more serious injury to the shoulder, it generally requires more aggressive treatment, including surgery and physical therapy.

One very common shoulder injury–or area of injury–is the rotator cuff. The rotator cuff is composed of muscles and tendons that connect the shoulder to the socket, which allows the shoulder to move in a circular motion. You use it hundreds of times per day without even realizing it. Sometimes rotator cuffs can become inflamed–surgery isn’t necessary for that. However, a torn rotator cuff is usually the result of an injury and often requires surgical repair.

Fractures are the other main culprit when it comes to shoulder surgeries. Any of the shoulder bones can break due to a fall, car accident, sports, or other violent jolts to the area. Depending on the severity and area of the fracture, surgery may be necessary for the shoulder to heal properly.

Physical Therapy After Shoulder Surgery

Shoulder surgery can leave you quite sore and less mobile than you’d like to be. It’s normal, but there are ways to help you feel better in a more timely manner. Post-operative physical therapy soon after your surgery can help improve your shoulder motion and get your rehab off to a good start. Timely motion after surgery can help you avoid conditions like “frozen shoulder” and contractures, which make physical therapy more challenging to work through.

Developing a strengthening and stretching treatment plan is key in maximizing and hastening your recovery time. That’s why it’s important to call Physical Therapy Now either before your surgery or soon after, so we can create the perfect PT plan for you. Working together, and with input from your surgeon, we’ll determine the suitable types of exercises for you, both range-of-motion and strengthening routines.

Let the experts at Physical Therapy Now help you feel great faster. Call us today at 800-481-4582 to set up your first appointment.

Part I: Recovery and Healing with Physical Therapy

There’s no doubt about it: Physical therapy is a great way to recover and heal from an injury. Read on to better understand why physical therapy helps the body recover from injuries, ailments, surgery, illness, and more.

The Many Benefits of Physical Therapy

We could go on and on about the benefits of PT. For the sake of time, we’ll just discuss some of the significant benefits and why you should consider physical therapy as a primary method of injury recovery.

1. Avoid addictive prescription pain medications: The opioid crisis in this country has been well-documented. So many people’s lives are destroyed because of an injury. No, not from the pain or disability caused by the injury, but rather, the addiction they suffer from opioid pain medication they’ve been prescribed by their doctor. While these medications are beneficial in certain situations, the bottom line is they don’t take away the pain–they simply hide it temporarily. And when you’re weighing temporary relief with the risks that include addiction, depression, overdose, and even withdrawal symptoms once you’ve stopped taking the meds, you can see that the reward dwarfs in comparison to the risk.

In fact, it’s these risks that compel the CDC to recommend safe alternatives to pain management–like physical therapy. Not only does PT allow you to avoid the potentially dangerous opioid medication route, but it also helps keep you active since physical therapists treat your pain through movement and activity. Which is actually a benefit itself…

2. Stay active: Like we just mentioned, PT will have you moving around (this obviously depends on the type of injury you’ve sustained), which is quite beneficial in itself. Regular physical activity can benefit your physical and mental well-being; it can also help prevent or improve conditions like obesity, heart disease, diabetes, and depression.  Many people are advised to start physical therapy the day following surgery!  Whether you are to start immediately or a bit later down the line, we’re here to help.
3. Experience personalized care: One of the best things that can be said for PT is that it is never one-size-fits-all. Physical therapists work with people of all shapes, sizes, and ages, so it’s important for a therapist to collaborate with each individual to understand their condition or injury and coordinate a plan that fits their needs–and only their needs. This also offers the opportunity for patients to have input in their own recovery. Recovery requires teamwork, and physical therapists want patients to actively partner with them on their road to wellness.
4. Skip surgery: We’ll get this out of the way…in some cases, surgery is inevitable. There are some conditions and injuries that require surgery to recover. That said, surgery can be avoided for many pain and movement issues by going the PT route instead. After all, a physical therapist’s job involves helping people manage pain and improve movement through treatment and exercise. In fact, some conditions respond quite well to PT in place of surgery, including:

• Meniscus tears
• Knee arthritis
• Rotator cuff tears
• Degenerative disc (spinal) disease
• Spinal stenosis
• And more

Stay tuned… next week, we’re sharing some jaw dropping physical therapy statistics.   And if you or a loved on needs physcial therapy for any reason, know that we are here to help. Call us today at (800) 481-4582 to schedule your first appointment.  NOW is your time to heal!

12 Ways to Stop Back Pain

Back pain can stop you in your tracks. No matter how you hurt, tweaked, twisted, or injured your back, the pain needs to be dealt with in one way or another. You may have chronic back pain, were injured in a fall, an auto accident, or spend too much time seated in front of a computer. Regardless, what you are looking for are ways to relieve that pain. Physical Therapy Now can help you alleviate that pain. 

Ask your medical professional about these 12 suggestions to see if they might provide you with some relief.

 

Rest

Believe it or not, one of the simplest ways to ease your back pain is to simply rest. Your back needs time to recover and resting allows it to do so.

Exercises

A trained professional can take you through a series of exercises that will work to lessen your back pain. They will even provide you instructions on how to continue to do those exercises at home.

New Pillow/New Mattress

Sometimes the best medicine is changing out those old pillows that can leave you with neck and back pain. Or tossing that old mattress and replacing it with a better one can offer you the type of support your body requires.

Leg Elevation

Get those legs up! To alleviate pressure and pain on your back, grab a few pillows, lay down, and elevate those legs.

Stretching

Like with exercises, a trained professional can guide you through a series of stretches aimed at alleviating pain in specific areas of your back. They will show you how to perform these stretches at home and direct you on how often you should stretch.

Massage

Back rub, anyone? A professional massage – or even a self-massage – can help to relieve pain in your back muscles and joints.

Adjustments

Visiting a chiropractor and getting regular adjustments can help your alignment, with the end goal of relieving any pain and discomfort you may have in your back.

Hot/Cold Packs

There’s a reason that doctors, chiropractors, and physical therapists all recommend using heat or ice when you have an injury… it works! They help to lessen swelling and inflammation, and as a result, your pain.

Physical Therapy

Visiting a physical therapist can also help to alleviate your back pain. They will take you through stretches, exercises, and even spinal traction, while working to have you feeling your best by the end of your sessions.

Medication: OTC and Prescription

Guess what? Sometimes the best medicine is… medicine. Whether it’s an over-the-counter pain reliever or a prescription, medications can stop your pain. At least temporarily.

Surgery

When all else fails, and you feel as though you are suffering a great deal from back pain, it may be best to get surgery and deal with the issue head-on. This is the last resort. If you can avoid surgery, do so, but this may be the course of action you need to take if nothing else works.

 

Make the Call Today

Now is the time to take the first step in alleviating your back pain and getting on the road to recovery and to finding pain relief. Call Physical Therapy NOW today at 800.481.4582.

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